MANAGEMENT ACCOUNTING IN STARTUP ENTERPRISES: IMPLICATIONS FOR THE STARTUP ECOSYSTEM IN VIETNAM
DOI:
https://doi.org/10.62985/j.huit_ojs.vol26.no3E.569Từ khóa:
Management accounting, startup, startup ecosystem, Vietnam.Tóm tắt
This study investigates the role of management accounting in startup enterprises in the context of increasing environmental uncertainty and a rapidly developing startup ecosystem. Although prior studies have analyzed the adoption and effects of management accounting systems in startups, the findings remain fragmented, largely focusing separately on factors such as firm characteristics, managerial characteristics, or ecosystem influences. As a result, integrated approaches that explain how these factors interact in shaping the role of management accounting in startups are still lacking. Based on a literature synthesis, this study integrates findings from previous research and adopts the approach of Davila and Foster to propose a theoretical analytical framework. The study argues that management accounting can be understood as a context-dependent linking mechanism through which founder characteristics, firm characteristics, and ecosystem factors are translated into performance outcomes. Rather than being viewed as a universal set of tools, management accounting practices are simultaneously influenced by internal conditions and external pressures, including institutional norms and entrepreneurial philosophies within the ecosystem. The proposed framework contributes to theory by connecting prior research streams on management accounting, startup characteristics, and the startup ecosystem, which have often been examined separately. In doing so, the study extends the understanding of management accounting beyond a purely technical role, positioning it as a dynamic and context-dependent mechanism in the development of startup enterprises. The findings also provide practical implications for firms and policymakers, particularly in emerging economies such as Vietnam, where strengthening internal management capabilities plays a critical role in achieving sustainable growth.
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