Nguyen Hoang Tien, Nguyen Xuan Quyet, and Tran Nho Quyet. “THE PURCHASE BEHAVIOUR VIA E-COMMERCE PLATFORM: A CASE OF SMES AND HOUSEHOLDS IN VIETNAM”. HUIT Journal of Science 26, no. 3E (August 28, 2026): 1249. Accessed September 16, 2026. https://huitjournal.vn/index.php/huit-j-sci/article/view/553.