[1]
Tran Huynh Huyen Trang and Le Thi Thanh Ha 2026. FROM SOCIAL MEDIA COMMUNICATION TO BRAND LOYALTY: THE MEDIATING ROLES OF VALUE CO-CREATION AND BRAND LOVE. HUIT Journal of Science. 26, 3E (Aug. 2026), 1437. DOI:https://doi.org/10.62985/j.huit_ojs.vol26.no3E.564.